Hydration Drink

Hydration drinks are beverages enhanced with electrolytes, salts, and sugars, designed to aid optimal body hydration. The rise in their popularity can be attributed to a greater understanding of the role of hydration in overall wellness and the need to replace lost electrolytes, especially amongst the fitness community.

Interest in Hydration Drink grew 83% over the past year, compared to the year before, putting it at a current volume of 28K searches per month, as of last month.