LEGO Adults


How fast are LEGO Adults growing in popularity?

Search interest in LEGO Adults grew 11% over the past year, compared to the year before, putting it at a current volume of 124K searches per month, as of last month.

LEGO Adults

124K
Past Month Searches
+11%
Past Year Change
427K320K213K107K20212022202320242025

Related Trends


Channel Breakdown

LEGO Adults content is most popular on TikTok, likely due to its appeal to a younger audience and the platform's strong algorithm for viral entertainment content, while it is less prevalent on X, which leans more towards real-time news and short-form discussions.