Liquid Death


How fast is Liquid Death growing in popularity?

Search interest in Liquid Death grew 19% over the past year, compared to the year before, putting it at a current volume of 770K searches per month, as of last month.

Liquid Death

770K
Past Month Searches
+19%
Past Year Change
1.4M1M676K338K20212022202320242025

Related Trends


Channel Breakdown

Liquid Death is most popular on TikTok, where the platform’s emphasis on short, entertaining videos aligns well with the brand's quirky marketing and appeal to younger audiences. In contrast, it receives less attention on YouTube, as the long-form content typically featured there may not suit the brand's rapid, virally-oriented messaging.