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Last updated: January 2, 2025 – Every week, we create a list of the most searched things on TikTok by filtering through 4+ billion keywords.
The Full List – The Most Searched Things on TikTok in 2025
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See the top searches in any niche, with Glimpse.
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See the top trending topics in any category or niche, with Glimpse.
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Most Searched Things on TikTok by Category
The most searched game: Roblox
The most searched female influencer: Jessica
The most searched male influencer: Alex
The most searched child influencer: Diana
The most searched singer: Taylor Swift
The most searched trend: GRWM (Get Ready With Me) for School
The most searched athlete: Michael Jordan
The most searched K-pop boy band: ENHYPEN
The most searched music genre: K-pop
The most searched K-pop idol: Felix
The most searched anime: One Piece
The most searched travel destination: Paris
The most searched sport: Basketball
The most searched fictional character: Harry Potter
The most searched song: Happy Birthday
The most searched product: Xbox
Fascinating Statistics
1. The most searched thing on TikTok is Alex, followed by Roblox
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2. Most of the top searched keywords on TikTok are celebrities or influencers
21% are celebrities or influencers
25% are related to entertainment, music, and artists
12% are related to internet trends and lifestyle
8% are related to games and gaming videos
About 3% are related to gender identity and sexual orientation
11% are not real people (anime, fictional characters, etc.)
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To get the full data set, updated every day, please contact us here.