hydrating lip balm
How fast is hydrating lip balm growing in popularity?
Search interest in hydrating lip balm grew 18% over the past year, compared to the year before, putting it at a current volume of 24K searches per month, as of last month.
hydrating lip balm
24K
Past Month Searches
+18%
Past Year Change
Channel Breakdown
Hydrating lip balm is most popularly discussed and promoted on Instagram, where visual content is king. It makes sense that platforms like YouTube and Reddit, known more for informational and discussion-based content, see less engagement on this topic.