Vintage LEGO


How fast is vintage LEGO growing in popularity?

Search interest in Vintage LEGO grew 20% over the past year, compared to the year before, putting it at a current volume of 52K searches per month, as of last month.

Vintage LEGO

52K
Past Month Searches
+20%
Past Year Change
115K87K58K29K20212022202320242025

Related Trends


Channel Breakdown

Discussions about vintage LEGO are most prominent on TikTok, where short-form, visually engaging content drives virality especially among younger audiences interested in collectibles and nostalgia. In contrast, it is less talked about on X, likely due to the platform's focus on real-time content and current events rather than niche hobbies.