Top Sports & Outdoors Trends of 2022 & 2023

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SBD Belt

14K
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+128%
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The SBD belt is a weightlifting belt that is designed to provide support and stability to the back and abdominal muscles. The belt is made of durable materials and is adjustable to fit most body sizes. It is meant to be worn during weightlifting exercises to help prevent injuries.

Pickleball Shoes

21K
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Pickleball shoes are shoes that are specifically designed for the sport of pickleball. The shoes are typically made of a lightweight material and have a rubber sole that provides traction on the court.

Wing Foiling

4.5K
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Spotted 5 months ago

Wing foiling is a water sport that involves using a wing-shaped foil to ride the waves. The foil catches the waves and allows the rider to glide across the surface.

Changing Robe

12K
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A changing robe is a robe that is designed to be worn while changing clothes. The robe is typically large and loose-fitting, making it easy to put on and take off. The robe is often made of absorbent materials, such as terry cloth, to soak up any spills or messes.

Pickleball Paddle

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A Pickleball paddle is a tool used in the game of Pickleball. The paddle is made of wood or composite materials and is used to hit the ball over the net. The paddle is also used to block the ball from the other player.

Barbell Pad

5.9K
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A barbell pad is a pad that is meant to be placed over a barbell to provide cushioning between the bar and the user’s neck or shoulders. The pad is often used to help reduce the risk of injury and to make the exercises more comfortable.

Grip Socks

35K
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Grip socks are socks that are designed to improve traction and prevent slipping. The socks are made of a non-slip fabric and often have a textured surface to provide extra grip. They are ideal for activities such as yoga, Pilates, and barre.

Composite Toe Shoes

16K
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Composite toe shoes are shoes that have a composite toe cap, which is made from non-metallic materials. The toe cap is designed to protect the toes from impact and compression injuries.

Padel Racket

31K
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+52%
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Spotted 1.4 years ago

A padel racket is a type of racket that is used in the sport of padel. Padel is a racquet sport that is a combination of tennis, badminton, and squash. The padel racket is smaller and lighter than a tennis racket and has a larger head size.

Wide Leg Sweatpants

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Wide leg sweatpants are a type of sweatpants that have a wide leg opening. The pants are typically made of a soft and comfortable fabric, and are meant to be worn as loungewear or sleepwear.

Smokeless Fire Pit

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+50%
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Spotted 1.9 years ago

A smokeless fire pit is a fire pit that is designed to minimize the amount of smoke that is produced. The pit is often made of materials that do not produce smoke, such as ceramic or stone, and the fire is contained in a metal bowl.

Hooded Beach Towel

5K
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A hooded beach towel is a towel that is designed to provide extra coverage and warmth. The towel has a hood and a long body that can be wrapped around the user like a robe. The towel is ideal for use on the beach or at the pool.

Fliteboard

5.7K
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A Fliteboard is a type of stand-up paddleboard that is designed for use in the ocean or in other bodies of water. The board is narrower and longer than a traditional paddleboard, and has a pointed nose and a curved tail. This design allows the board to cut through the water more easily and to stay on top of the waves.

Flare Yoga Pants

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Flare Yoga Pants are a type of yoga pants that have a wide leg opening. The pants are designed to provide a more comfortable and flattering fit than traditional yoga pants.

Hand Grip Strengthener

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A hand grip strengthener is a device that is meant to improve the strength of the hand and forearm. The device is often made of rubber or silicone and is squeezed by the hand to provide resistance.

Ebike Lock

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Ebike Locks are locks that are designed to secure ebikes. The locks are typically U-shaped and attach to the frame of the bike and the wheel. They are made of hardened steel and are resistant to cutting and sawing.

Ebike Rack

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Ebike racks are racks that are designed to attach to a bicycle and hold an ebike. The racks are typically made of sturdy materials and are adjustable to fit a variety of ebike sizes. They are a convenient way to transport an ebike without having to carry it by hand.

Cargo Joggers

30K
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Cargo joggers are a type of jogger pants that have cargo pockets on the sides. The pockets are often large and roomy, making them ideal for storing items such as keys, phones, and wallets.

Backpack Cooler

39K
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A backpack cooler is a cooler that is designed to be worn as a backpack. The cooler is typically made of insulated materials and has a number of pockets and straps to allow it to be securely attached to the body.

Electric Moped

28K
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An electric moped is a two-wheeled vehicle that is powered by an electric motor. The vehicle is typically used as a mode of transportation, as it is more efficient and environmentally-friendly than a traditional gasoline-powered moped.

Squat Belt

13K
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+14%
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A squat belt is a belt that is worn around the waist to provide support when squatting. The belt helps to keep the abdominal muscles engaged, which can help to improve form and prevent injury.

Foil Board

18K
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A foil board is a surfboard made out of aluminum that is designed to be lightweight and durable. The foil board is said to be a good choice for beginner and intermediate surfers because it is easy to control and forgiving.

Fat Tire Ebike

7.4K
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+11%
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A Fat Tire Ebike is an electric bicycle that has oversized tires that are designed to provide stability and traction on rough terrain. The bikes are often used for recreation, such as mountain biking, and for transportation in areas where traditional bicycles are not feasible.

Kneeling Pad

9.7K
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+10%
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A kneeling pad is a foam or fabric pad that is meant to be placed on the ground while kneeling to provide cushioning and protection to the knees. The pads are often used while gardening, doing home repairs, or while cleaning.

The Rise of Wing Foiling: A New Sport

Wing foiling, a variant of windsurfing, is a sports trend so early the equipment is being sold only on Alibaba, not yet on Amazon.

Part of why high-performance water sports products have had relatively small markets is they require such high skill—a product like a wing foil can help grow the market, introducing people to these sports in an easier context.

Wing foiling is similar to pickleball–the fastest growing sport in the US– in the sense that by lowering a game’s difficulty to play, the market can be significantly grown.

Pickleball doesn't offer a big edge to people who are at a particular level of fitness or experience. Wing foiling also benefits from having a larger available market than kitesurfing; since it needs less wind, there are more beaches where it can work and more days when it's an option.

Why Changing Robes Are So Popular

In the 1880s, people used wheeled shacks called "bathing machines" to give themselves a private enclosure at the beach. Now there's a more compact option: the changing robe, also known as the surf poncho.

As the latter name makes clear, these were originally pioneered by surfers. A pain point often faced by surfers is getting changed in the parking lot or on the beach. Surf ponchos act as a towel, wind-braker, and privacy shield while getting into and out a wetsuit.

Social media can help to dampen the otherwise turbulent ride of selling highly seasonal products like swimwear. On Instagram, summer is year-round: since winter in the Northern Hemisphere is summer in the Southern, posts from Australia, Africa, and South America infiltrate new feeds while the US is in winter, which makes summer gear easier to market for holiday purchases.

This outfit has a paradoxical relationship with privacy: changing robes are often brightly colored, and they're a large, attention-grabbing garment. Since they’re so visible, they end up promoting the product in person and online merely by being a high-visibility billboard for the changing robe concept. So they create an oasis of privacy even though they grab people's attention—and a marketing channel, too.

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