Top Beauty Trends of 2024

Here are the current beauty trends of 2024, found using our software tool and selected based on their growth and global popularity across sites like Google, TikTok, Reddit, Twitter, YouTube, Amazon, and more. These are not fads, such as new movies or social media challenges – rather they’re long-term global beauty trends that are likely to see continued growth throughout 2024.

Trending TopicChart
Growth - YoY
Bubble Skincare
1617%
Bean Essence
964%
Diluted Rosemary Oil
920%
Byoma
766%
Hello Klean
503%
Tocobo
428%
Sol De Janeiro
257%
Beauty of Joseon
215%
TBH Skincare
195%
Dot and Key
187%
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Top Beauty Trends by Category

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KeywordGraph - 5 YearsGrowth - YoY
Kitsch Shampoo
451%
Grounding Sheets
369%
AI Glasses
325%
Deodorant Stone
263%
Salt Deodorant
207%
Knee Massager
197%
Leapfrog Monitor
155%
Hair Wax Stick
131%
Silicone Body Scrubber
126%
First Day Vitamins
118%

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