Cold Plunge

A cold plunge is a bath or pool with very cold water used for therapeutic purposes, primarily post-exercise recovery, that reduces muscle inflammation and stimulates the nervous system. The growing interest in 'biohacking' wellness trends has heightened awareness of the benefits of cold therapy leading to more searches.

Interest in Cold Plunge grew 48% over the past year, compared to the year before, putting it at a current volume of 623K searches per month, as of last month.