Exfoliating Serum

Updated 

Exfoliating Serum

71K
Past Month Searches
+17%
Past Year Change
80K60K40K20K20202021202220232024

What is an exfoliating serum?

Exfoliating serums are skincare products that use mild acids to remove dead skin cells and enhance skin renewal, fostering a fresher, more radiant complexion. Exfoliating serums also present an eco-friendly alternative, as more people advocate against plastic microbeads used in physical exfoliators.

How fast are exfoliating serums growing in popularity?

Interest in Exfoliating Serum grew 17% over the past year, compared to the year before, putting it at a current volume of 71K searches per month, as of last month.

Related Trends


Channel Breakdown

Although exfoliating serum content are available across a number of social media platforms, they are most popular on Instagram, where users are more likely to post images and videos of products they are using.