Makeup Cleansing Balm

Updated 

This trend is part of our Past Personal Care Trends collection, as it’s no longer trending.

Makeup Cleansing Balm

18K
Past Month Searches
-1%
Past Year Change
30K22K15K7.5K20202021202220232024

What is a makeup cleansing balm?

A makeup cleansing balm is a type of facial cleanser that is meant to remove all traces of makeup from the skin. The balm is typically made with oils and waxes that help to break down the makeup and emulsify it so that it can be rinsed away.

How fast is makeup cleansing balm growing in popularity?

Interest in Makeup Cleansing Balm grew -1% over the past year, compared to the year before, putting it at a current volume of 18K searches per month, as of last month.

Related Trends


Channel Breakdown

The majority of conversation around makeup cleansing balm is happening on TikTok, where people are more likely to be trying out the product and sharing their experiences.