Air Up Bottle
What is an air up bottle?
The Air Up Bottle is a refillable water bottle with a scented component near the cap. This fools the brain into thinking that the water is flavored when in reality it’s just plain water. The bottle is popular with dieters and health advocates alike.
How fast are air up bottles growing in popularity?
Interest in Air Up Bottle grew 668% over the past year, compared to the year before, putting it at a current volume of 98K searches per month, as of last month.
Air Up bottle content is predominantly shared on TikTok, where it has found a large and engaged audience sharing short videos of their experience with the product.