Carbon Accounting
Updated
Carbon Accounting
32K
Past Month Searches
+25%
Past Year Change
What is carbon accounting?
Carbon accounting is a process through which an organization estimates its greenhouse gas emissions by applying either a spend-based or activity-based methodology. The rise in Global ESG (Environment, Social, and Governance) standards has triggered a surge in searches with companies aiming to improve their climate impact ratings, contributing to the increased interest in carbon accounting.
How fast is carbon accounting growing in popularity?
Interest in Carbon Accounting grew 25% over the past year, compared to the year before, putting it at a current volume of 32K searches per month, as of last month.
Related Trends
Channel Breakdown
LinkedIn is the most popular channel for carbon accounting content, with a more business-focused demographic than other social media platforms.