Top Demographic Trends of 2024 & 2025

All Trends
Demographic

Here are the current demographic trends of 2024 & 2025, found using our software tool and selected based on their growth and global popularity across sites like Google, TikTok, Reddit, Twitter, YouTube, Amazon, and more. These are not fads, such as new movies or social media challenges – rather they’re long-term global demographic trends that are likely to see continued growth throughout 2024 & 2025.

Rank	Trending Topic	Growth - YoY	Description	Category

1	Finary	169%	Finary is a French startup that offers a social investing platform and mobile app targeted at Gen Z. The platform allows users to make trades, track all their investments, and chat or collaborate with their friends.	Gen Z
2	Yoto Player	66%	The Yoto Player is an audio device that is designed to help children learn to read. The player is a handheld device that reads stories to children and helps to teach them the phonetic sounds of the English language. It can also be used to play white noise, sleep sounds, or other music.	Millennial
3	Low Rise Jeans	57%	Low rise jeans are jeans that have a lower waistband that sits below the natural waist. The style became popular in the early 2000s and has made a comeback in recent years.	Gen Z
4	Snake Plant	19%	Snake plants, also known as mother-in-law's tongue, are a type of plant that is known for its air-purifying properties. The plant is said to be effective in removing toxins such as formaldehyde from the air.	Millennial
5	Sustainable Finance	12%	Sustainable finance is the practice of financing projects and businesses that have a positive environmental and social impact. The goal of sustainable finance is to promote sustainable development and reduce the negative environmental and social impacts of traditional finance.	Millennial
6	Circular Economy	3%	The circular economy is a model for sustainable economic growth that aims to keep resources in use for as long as possible, reduce waste, and minimize environmental impact. The model is based on the idea of the “cradle-to-cradle” philosophy, which suggests that products should be designed for reuse, recycling, and composting.	Millennial
7	Hipcamp	1%	Hipcamp is a web and app-based platform that connects campers with landowners who are willing to let them camp on their property. The site offers a variety of camping options, from primitive camping to glamping, and provides information on each location.	Millennial

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Top Demographic Trends of 2024 & 2025

Top Demographic Trends by Category

Gen Z

Millennial

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