What is DailyPay?
DailyPay is a payment platform that allows for employees to be paid their wages on-demand, rather than waiting for a traditional bi-weekly or monthly paycheck. The service is meant to help employees avoid payday loans, avoid late fees and missed payments, and to give them more control over their finances.
How fast is DailyPay growing in popularity?
Interest in DailyPay grew 197% over the past year, compared to the year before, putting it at a current volume of 41K searches per month, as of last month.
DailyPay is talked about more on TikTok than any other social media channel. This may be due to the app's younger demographic, who are more likely to be interested in on-demand pay.