What is embedded finance?
Embedded finance is the process of financing a product or service as part of the overall product or service. This can take the form of a loan, a lease, or an installment plan. The goal is to make the product or service more affordable for the customer and to improve cash flow for the business.
How fast is embedded finance growing in popularity?
Interest in Embedded Finance grew 138% over the past year, compared to the year before, putting it at a current volume of 4.1K searches per month, as of last month.
Given that LinkedIn is a site focused on business and finance, it makes sense that this would be the most popular channel for discussion of embedded finance.