What is a gacha game?
Gacha games are video games where players can earn random rewards by playing. The games are often free to play, but include microtransactions in order to get better rewards. The games have become popular in mobile gaming, and often have anime-inspired art styles.
How fast are gacha games growing in popularity?
Interest in Gacha Game grew 5% over the past year, compared to the year before, putting it at a current volume of 22K searches per month, as of last month.
Gacha games appear to be most popular on Reddit, where users are more likely to be engaged in in-depth discussions related to gaming.