Hydration Drink


Hydration Drink

Past Month Searches
Past Year Change

What is a hydration drink?

Hydration drinks are beverages enhanced with electrolytes, salts, and sugars, designed to aid optimal body hydration. The rise in their popularity can be attributed to a greater understanding of the role of hydration in overall wellness and the need to replace lost electrolytes, especially amongst the fitness community.

How fast are hydration drinks growing in popularity?

Interest in Hydration Drink grew 83% over the past year, compared to the year before, putting it at a current volume of 28K searches per month, as of last month.

Related Trends

Channel Breakdown

Instagram is the most popular channel for posts about hydration drinks, likely because the platform is image-heavy and allows users to share pictures of their drinks in a creative way.

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Top Hydration Drink Brands

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