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What is a microcurrent device?
A microcurrent device is a device that is meant to be used on the face to improve the appearance of the skin. The device uses low-level electrical currents to help improve the appearance of wrinkles, pore size, and skin texture.
How fast are microcurrent devices growing in popularity?
Interest in Microcurrent Device grew 67% over the past year, compared to the year before, putting it at a current volume of 5.8K searches per month, as of last month.
Microcurrent devices are most popular on TikTok, where there is more focus on visual content, and where the audience skews more toward younger users.