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What is nearshoring?
Nearshoring is the process of outsourcing work to a nearby country. The term is often used in relation to the business practice of outsourcing to countries with lower labor costs. Nearshoring can provide companies with a number of benefits, including lower shipping costs, reduced communication barriers, and improved quality control.
How fast is nearshoring growing in popularity?
Interest in Nearshoring grew 204% over the past year, compared to the year before, putting it at a current volume of 13K searches per month, as of last month.
Nearshoring is a business term that is predominantly discussed on LinkedIn. The other channels where it is mentioned less are generally channels where people are less likely to be discussing business topics.