What are ombre brows?
Ombre Brows is a makeup trend where the eyebrows are gradually darkened from the inner to the outer edge. The look is meant to give the appearance of fuller, more natural-looking eyebrows.
How fast are ombre brows growing in popularity?
Interest in Ombre Brows grew -13% over the past year, compared to the year before, putting it at a current volume of 31K searches per month, as of last month.
Ombre brows content is most popular on TikTok and Instagram, where users are likely to be more interested in beauty trends and makeup tutorials.