What are TikTok Ads?
TikTok Ads are short videos that are used to promote a product or service on the TikTok app. The videos are typically around 15 seconds long and are meant to be entertaining and engaging.
How fast are TikTok Ads growing in popularity?
Interest in TikTok Ads grew 230% over the past year, compared to the year before, putting it at a current volume of 107K searches per month, as of last month.
The most popular channel for talking about TikTok ads is, unsurprisingly, TikTok itself. Discussion of TikTok ads is significantly less prevalent on Pinterest and Reddit, which may be due to the demographic difference between these platforms.