Soju

Updated 

This trend is part of our Past Alcohol Trends collection, as it’s no longer trending.

Soju

2M
Past Month Searches
-1%
Past Year Change
3.3M2.5M1.6M818K20202021202220232024

How fast is soju growing in popularity?

Interest in Soju grew -1% over the past year, compared to the year before, putting it at a current volume of 2M searches per month, as of last month.

Related Trends


Channel Breakdown

Soju is predominantly consumed on TikTok, where users are sharing videos of themselves or others consuming the beverage.