Soju Cocktail


Soju Cocktail

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What is a soju cocktail?

Soju cocktails are mixed alcoholic beverages containing soju, a traditional Korean clear liquor combined with various fruit juices or soda. Increased interest in Korean culture and a growing trend of low-alcohol consumption lifestyle has propelled the drink's popularity with the relatively lower alcohol content of soju compared to other spirits.

How fast are soju cocktails growing in popularity?

Interest in Soju Cocktail grew 20% over the past year, compared to the year before, putting it at a current volume of 2.5K searches per month, as of last month.

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Channel Breakdown

Soju cocktails are most popular on Instagram and TikTok, where users are sharing pictures and videos of their drinks and recipes.

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Top Questions about Soju Cocktail

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