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What is mezcal?

Mezcal is a type of agave liquor that is made in Mexico. It is often compared to tequila, but is said to have a smokier flavor. Mezcal is often served with a worm in the bottle, though this is not a requirement.

How fast is mezcal growing in popularity?

Interest in Mezcal grew 16% over the past year, compared to the year before, putting it at a current volume of 2.1M searches per month, as of last month.

Related Trends

Channel Breakdown

Mezcal is talked about more on TikTok and Instagram, where users are sharing pictures and short videos of their experiences with the drink, than on other platforms.

Top Searches Related to Mezcal

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Top Questions about Mezcal

  • how to drink mezcal?
  • how to make mezcal?
  • is mezcal gluten free?
  • is mezcal smoky?
  • is mezcal stronger than tequila?
  • are mezcal and tequila the same thing?
  • how much alcohol is in mezcal?
  • how much is a bottle of mezcal?
  • how to pronounce mezcal?
  • how to taste mezcal?
  • is mezcal 18 and over?
  • is mezcal good for you?
  • is mezcal the same as tequila?
  • is mezcal vegan?
  • what is casamigos mezcal?