Video Reels
Updated
Video Reels
2M
Past Month Searches
-29%
Past Year Change
What are video reels?
Video reels are collections of short videos that are meant to be watched together as a unit. They can be used to tell a story, to showcase a product or service, or to entertain viewers. They can be created by individuals or by brands to promote a product or service.
How fast are video reels growing in popularity?
Interest in Video Reels grew -29% over the past year, compared to the year before, putting it at a current volume of 2M searches per month, as of last month.
Related Trends
Channel Breakdown
Video Reels are predominantly talked about on TikTok than any other social media platform. This may be because the content is more suited to the app's younger demographic, primarily Gen Z.