TikTok Ideas for Businesses in 2024

Updated January 30, 2024

The full guide to TikTok ideas for businesses in 2022, including TikTok ideas to go viral in every industry from real estate and dental to restaurants and photography – and for businesses of all sizes, from large to small businesses.


1. Ideas per industry

2. Top questions about businesses

Hundreds of millions of people search TikTok each month. Get your content in front of them by using their questions in your video's description and as the spoken hook in the first 3 seconds of the video. For more on TikTok SEO / ranking strategy, see our full guide here.

Artists › DJs › Nonprofits ›
Athletes › Doctors › Nurses ›
Authors › Ecommerce › Photographers ›
Bands › Fashion Brands › Rappers ›
Baseball Players › Football Players › Real Estate Agents ›
Boutiques › Gamers › Realtors ›
Brands › Hairdressers › Restaurants ›
Cafe › Healthcare Workers › Retail Stores ›
Car Dealerships › Hotels › Singers ›
Charities › Influencers › Small Businesses ›
Clothing Brands › Music Producers › Streamers ›
Colleges › Musicians › Writers ›
Dentists ›
TikTok Search Query (Questions)Number of Monthly Searches
What businesses to start?500+
What businesses are in demand?500+
What businesses make the most money?500+
What businesses shaq owns?500+
What businesses to invest in?500+
What businesses are needed?500+
When businesses don't answer their phone?500+
Where businesses get the products?500+
Where businesses put their money?500+
Why businesses fail?500+
Why businesses need blogs?500+
Why businesses need copywriters?500+
Why businesses arent hiring?500+
Why businesses need social media?500+
Should businesses perform safety net services?500+
Should businesses cut expenses?500+
Should businesses make podcasts?500+
Should businesses switch to business accounts on tiktok?500+
Will businesses get me rich?500+
Which businesses to support pro choice?500+
Which businesses have the highest success rate?500+
Which businesses get the most govt contracts?500+
Can businesses post my tiktok?500+
Can businesses be under a s corp?500+
Can businesses use venmo?500+
Can businesses close their restrooms?500+
Can businesses have amazon storefront?500+

See the full list here

3. A day in the life of a business owner

Share a day in the life of a business owner: from the early morning hustle of getting the business up and running and managing employees, to the late nights spent crunching numbers and strategizing for the future. It will give an insight into the hard work and dedication that it takes to be a successful business owner and can help encourage others to pursue their entrepreneurial dreams.

4. Business story - how it started, successes, etc.

Showcasing the successes, milestones, and story of a particular business is a great way to inspire and motivate viewers, as well as to showcase the hard work and dedication that goes into starting and running a successful business. It will give viewers an inside look at the business and how it has evolved over the years. It can be inspiring to those looking to start their own business, as well as those who want to learn more about the company.

5. Showcase your products or services

Use TikTok to highlight features and benefits of your products or services, give tips and advice, or demonstrate how to use them. By creating informative and entertaining videos, you can reach a wider audience and help potential customers become familiar with your brand. Showcase how your products or services can benefit your customers. Show them how your products or services can solve their problems and make their lives easier. Demonstrate your product in action and explain why you are the best choice for their needs.

6. Updates on the business - new products, expansions, etc.

Share updates on recent developments in your business, such as new products, service expansions, and other changes. Using videos to share updates on new products, services, or expansions will keep customers in the loop, and help increase engagement with your brand. This is a great way to keep your customers informed and engaged, and it can also help to show them the progress and growth your business is making.

7. Offer exclusive deals and promotions

With TikTok, you can offer exclusive deals and promotions to your followers. Highlight the savings that customers can take advantage of and explain how they can access those deals. This encourages them to keep coming back and can also help you build a strong and loyal customer base. Show your followers exactly what they’re getting in return for their loyalty.

8. Share tips and advice related to your industry

This type of video can be really helpful for viewers, especially if you are an expert in your field. Share your knowledge and insights about your industry, such as the latest trends, best practices, or top tips in your industry. This kind of content is valuable, informative, and entertaining, making it a great choice for TikTok. It’s a great way to add value to your customers and clients, as well as educate them about the industry.

9. Highlight customer testimonials

Showcase customer testimonials to show potential customers the value of your product or service. It's a great way to build trust and credibility with your audience, and it's a great way to show off the amazing results you've been able to help customers achieve. Testimonials are a powerful tool to show prospects why they should choose your business.

See fascinating trends 
before they go mainstream