Buyer Persona

Updated 

This trend is part of our Past Advertising Trends collection, as it’s no longer trending.

Buyer Persona

24K
Past Month Searches
-6%
Past Year Change
33K25K17K8.3K20202021202220232024

What is a buyer persona?

A buyer persona is a fictional representation of your ideal customer. By creating a detailed profile of your ideal customer, you can better understand their needs and desires, which can help you create content and products that appeal to them.

How fast are buyer personas growing in popularity?

Interest in Buyer Persona grew -6% over the past year, compared to the year before, putting it at a current volume of 24K searches per month, as of last month.

Related Trends


Channel Breakdown

LinkedIn is the most popular channel for discussing and sharing buyer personas. This may be because it is a more professional platform where buyers and sellers interact, and as a result, it is a useful tool for researching potential buyers and sellers.


Top Searches Related to Buyer Persona

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Top Questions about Buyer Persona

  • what is a buyer persona?
  • how to create a buyer persona?
  • which of the following best describes a buyer persona?
  • what is a negative buyer persona?
  • how to create a b2b buyer persona?
  • why buyer persona is important?
  • how to define a buyer persona?
  • what is the meaning of buyer persona?
  • how do you create a buyer persona?
  • why is it considered important to focus on the buyer persona?