TikTok Ideas for Hairdressers

Hairdressing on TikTok is huge and growing

In total, searches on TikTok related to hairdressers reached 39,000 monthly searches, as of last month, and is growing quickly! Use the Glimpse TikTok tool to see what specific questions and keywords users are searching so you can get in front of them. Views, too, are significant. As of November 2022, views for 'hairdressers', 'hairdressing', and 'hairstylist' total to a whopping 14.5 billion.


1. Answer the most-searched questions about hairdressers on TikTok. Hundreds of millions of people search TikTok each month. Get your content in front of them by using their questions in your video's description and as the spoken hook in the first 3 seconds of the video. For more on TikTok SEO / ranking strategy, see our full guide here.

TikTok Search Query (Questions)Number of Monthly Searches
What hairdressers hate?500+
What hairdressers are thinking?500+
What hairdressers wish they could say?500+
What hairdressers use?500+
What hairdressers do?500+
What hairdressers have to deal with?500+
When hairdressers cut your hair too much?500+
When hairdressers give you the wrong hair color?500+
Why hairdressers make you look down?500+
Why hairdressers tell you to look down?500+
Should hairdressers wear engagement ring to work?500+
Are hairdressers rich?500+
Can hairdressers see lice eggs?500+
Can hairdressers make your hair longer?500+
Can hairdressers bleach dye?500+
Can hairdressers find out your hair type?500+
Can hairdressers fix choppy layers?500+

See the full list here

2. Make local content about hairdressers. Lots of users search their local city, here are just a few examples:

TikTok Search Query (Questions)Number of Monthly Searches
Hairdressers in co?500+
Hairdressers in london?500+
Hairdressers in ct?500+
Hairdressers in jamaica?500+
Hairdressers in la?500+
Hairdressers in sf?500+
Hairdressers near me?500+
Hairdressers in connecticut?500+
Hairdressers in baltimore?500+
Hairdressers in nj?500+
Hairdressers near ne?500+
Hairdressers near me easton ma?500+
Hairdressers near worcester?500+
Hairdressers near berkeley?500+
Hairdressers near boston?500+

See the full list here

3. A day in the life of a hairdresser

Share a day in the life of a hairdresser, from waking up and getting ready for work, to meeting with clients and doing their hair, to cleaning up at the end of the day. It's a great way to give people a behind-the-scenes look at what hairdressers actually do all day, and it might just inspire someone to pursue a career in hair styling.

4. Offer tips and tricks for at-home hair care

At-home hair care can be a tricky and time-consuming task. You can help by offering some tips and tricks through your videos – from things like how to shampoo and condition properly, to how to style different types of hair. You can also recommend certain hair care products, or share the top common hair mistakes and how to avoid them.

5. Share styling ideas for different hair types

Whether it's curly, straight, or wavy – different hair types call for specific hair styles. This is where you can truly show off by sharing your styling tips and tricks for styling different hair types, from straight and sleek to curly and voluminous. You’ll help people feel more confident about their hair, and you might just inspire them to try out a new style.

6. Behind the scenes of a hair salon

Show off the hard work and dedication that goes into running a hair salon – from the moment a client walks in to the moment they walk out, show everything that happens in between like washing and cutting hair, to doing color treatments, to styling. You could even share operational details like inventory management of hair care products to what tools or software to use for managing the salon's operations.

7. Hairdressing industry secrets

Have a few tricks up your sleeve that your clients don't know about? Uncover the hairdressing industry's best kept secrets – from the best products to use, to the best way to style curly hair, to the right way to shampoo. Give your followers a glimpse into the world of hairdressing and they'll definitely appreciate the insider knowledge.

8. Hair trends and how to achieve them

Whether it's an undone bun or beachy waves, achieving the latest hair trends can be difficult. Show your followers how to achieve trending hairstyles step-by-step. You can give a demo on how different hairstyles are done, give tips on which products to use, and even show how to style hair for different occasions.

9. The best products for different hair types

With tons of different hair products on the market, it can be difficult for people to figure out which ones are right for their hair type. You can help your followers by sharing tips through your videos. Showcase the best products for different hair types – whether it's curly, straight, frizzy, dry, or damaged. You can also give tips on how to use each product to get the best results.

See fascinating trends 
before they go mainstream