TikTok Ideas for Hotels

In total, searches on TikTok related to hotels reached 1,770,000 monthly searches, as of last month, and is growing quickly! Use the Glimpse TikTok tool to see what specific questions and keywords users are searching so you can get in front of them. Views, too, are significant. As of December 2022, views for 'hotels', 'luxury hotel', and 'hospitality' total to 2.3 billion.


1. Answer the most-searched questions about hotels on TikTok. Hundreds of millions of people search TikTok each month. Get your content in front of them by using their questions in your video's description and as the spoken hook in the first 3 seconds of the video. For more on TikTok SEO / ranking strategy, see our full guide here.

TikTok Search Query (Questions)Number of Monthly Searches
Does hotels have cameras in the rooms?500+
Does hotels take out money after stay?500+
Does hotels have laundry service?500+
Does hotels have ethernet access?500+
Does hotels accepts covid patients?500+
What hotels don't tell you?500+
What hotels can you get at 18?500+
What hotels are cheap?500+
What hotels use for beds?500+
What hotels hire at 17?500+
What hotels to stay in las vegas?500+
When hotels are all booked?500+
When hotels have thin walls?500+
Where hotels buy their products?500+
Why hotels give you free water?500+
Why hotels want deposit?500+
Why hotels dont have plungers?500+
Will hotels decorate room for you?500+
Will hotels get cheaper closer to the trip?500+
Will hotels notice if I replace alcohol with water?500+
Are hotels safe?500+
Are hotels clean?500+
Are hotels allowed to spy?500+
Are hotels haunted?500+
Are hotels not safe?500+
Are hotels soundproof?500+
Which hotels do warrant checks?500+
Which hotels charge immediately?500+
Can hotels see your search history?500+
Can hotels block a room?500+
Can hotels see what you do on your phone?500+
Can hotels hold your luggage?500+

See the full list here

2. Make local content about hotels. Lots of users search their local city, here are just a few examples:

TikTok Search Query (Questions)Number of Monthly Searches
Hotels in new york city?500+
Hotels in chicago?500+
Hotels in miami?500+
Hotels in los angeles?500+
Hotels in vegas?500+
Hotels in dc?500+
Hotels in houston tx?500+
Hotels in sandiego?500+
Hotels near disneyland?500+
Hotels in hawaii?500+
Hotels in mexico?500+
Hotels near disney world?500+
Hotels near me?500+
Hotels near times square?500+
Hotels near american dream mall?500+
Hotels near nyc?500+
Hotels near lax?500+
Hotels near los angeles?500+

See the full list here

3. A day in the life of a hotel worker

Share a day in the life of a hotel worker: from cleaning rooms and stocking mini bars to checking in guests and providing customer service. Showcase the hard work of hotel workers, and give people an insight into the inner workings of a hotel. Show the audience how hotel staff work tirelessly to make guests feel comfortable and welcome.

4. Tour of the hotel

Take people on a virtual tour of a hotel. Showcase the amenities, the different room types, the lobby and other common areas, and the views from the balconies. It's a great way to show potential customers what the hotel has to offer and to give them a preview of what their stay may be like.

5. How to get a job at a hotel

This video idea would be great for people looking to break into the hospitality industry. Give viewers a step-by-step guide on how to land a job in the hospitality industry. It could cover topics like what skills and experience employers are looking for, how to craft a great resume, and how to make a lasting impression in an interview.  It's a great way to help people get their foot in the door and start a new career.

6. Tips for hotel guests

A great video idea would be to provide hotel guests with helpful tips. This could be tips on how to make the most of their stay, such as how to find the best restaurants nearby, the best attractions in the area, or how to save money while still having a great time. This video would be helpful for hotel guests and would give the hotel a chance to showcase their services and amenities.

7. Showcase hotel amenities

Showcase the best amenities that a specific hotel has to offer. From the pool to the spa to the restaurants and bars, this video will give viewers a taste of what to expect when they stay at the hotel. Show off the swimming pool, the spa, the exquisite dining options, and the comfortable guest rooms. It's also a great way for hotels to feature all the different services they offer to potential customers.

8. Hotel industry secrets

Give your viewers a peek into the world of hotels. It could include tips on how to get the best deals, insider secrets on amenities, housekeeping secrets or even the truth about hotel ratings. It's a great way to show people the ins and outs of the industry and might even help them save some money on their next vacation.

9. How to make the most of your hotel stay

Show people how to make the most of their hotel experience, from taking advantage of amenities and services, to exploring the local area, to finding the best deals. With this video, viewers will be able to make the most of their next hotel stay and get the most bang for their buck.

See fascinating trends 
before they go mainstream