TikTok Ideas for Photographers

Photography on TikTok is huge and growing

In total, searches on TikTok related to photographers reached 150,000 monthly searches, as of last month, and is growing quickly! Use the Glimpse TikTok tool to see what specific questions and keywords users are searching so you can get in front of them. Views, too, are significant. As of November 2022, views for 'photographers', 'photograph', and 'photojournalism' total to 1.2 billion.


1. Answer the most-searched questions about photographers on TikTok. Hundreds of millions of people search TikTok each month. Get your content in front of them by using their questions in your video's description and as the spoken hook in the first 3 seconds of the video. For more on TikTok SEO / ranking strategy, see our full guide here.

TikTok Search Query (Questions)Number of Monthly Searches
Does photographers tell you how to pose in modeling?500+
What photographers actually do?500+
What photographers use to edit?500+
What photographers want you to do?500+
What photographers look for?500+
What photographers use?500+
Where photographers spend hours for the sunset?500+
Where photographers buy backgrounds and props?500+
Why photographers are expensive?500+
Why photographers need hard drive?500+
Why photographers have two cameras?500+
Why photographers dont show the original image?500+
Why photographers don't share raw pics?500+
Should photographers get free food?500+
Are photographers artists?500+
Are photographers negotiable?500+
Can photographers do sessions in snow?500+

See the full list here

2. Make local content about photographers. Lots of users search their local city, here are just a few examples:

TikTok Search Query (Questions)Number of Monthly Searches
Photographers near me?500+
Photographers in nyc?500+
Photographers in atlanta?500+
Photographers in little rock?500+
Photographers in austin?500+
Photographers in los angeles?500+
Photographers in washington dc?500+
Photographers in chicago?500+
Photographers in houston tx?500+
Photographers near birmingham al?500+
Photographers near cerritos?500+
Photographers near scranton?500+
Photographers near nc?500+
Photographers near newport tn?500+
Photographers near me sc?500+
Photographers near wichita?500+

See the full list here

3. A day in the life of a photographer

Share a day in the life of a photographer, from waking up and getting ready for work, to meeting with clients and taking photos, to editing pictures at the office. It's a great way to give people a behind-the-scenes look at what photographers actually do all day, and it might just inspire someone to pursue a career in photography.

4. How to get into photography

Photography is a hugely popular hobby! Aspiring photographers are always looking for tips on how to get started. You could share some basic tips on getting into photography, from things like choosing the right camera and what classes to take, to taking great photos. Even give a few examples of different types of photography - landscape, portrait, and action photography.

5. Tips and tricks for taking great photos

There's a lot that goes into taking better photos whatever the device you are using, whether it's a smartphone, a DSLR camera, or even just a regular point-and-shoot camera. Key tips to share include things like choosing the right angle or framing the shot, to advanced skills like composition, lighting, and editing.

6. How to edit photos like a photographer

Showcase how to edit photos like a professional photographer. Share tips and tricks for using different photo editing software, and demonstrate how to make common edits, like cropping, adjusting exposure, or adding filters. Amateur and aspiring photographers who want to improve their skills would really appreciate this type of video.

7. Photography industry secrets

If you’re a photographer, there are probably a lot of things that your clients don’t know about the industry. Share some insider secrets in a TikTok video, like how to get the perfect shot, what to look for when hiring a photographer, or what goes on behind the scenes at a photoshoot.

8. How to use different types of photography equipment

Photographers use lots of equipment for different purposes. Share a series of tutorial videos discussing each type of device and how to use them - everything from cameras and lenses to tripods and flashguns. Even better is breaking down the strengths and weaknesses of each type of equipment or camera.

9. Behind the scenes of a photo shoot

Show how much work goes into creating professional-grade photos by taking your viewers behind the scenes of a professional photo shoot. Feature how a photographer should work with the subjects to capture the perfect shot, and how teams work together to make the shoot run smoothly.

See fascinating trends 
before they go mainstream