TikTok Ideas for Retail Stores

In total, searches on TikTok related to retail stores reached  monthly searches, as of last month, and is growing quickly! Use the Glimpse TikTok tool to see what specific questions and keywords users are searching so you can get in front of them. Views, too, are significant. As of December 2022, views for 'retail stores', 'retail', and 'retail shop' total to 8.4 billion.


1. Answer the most-searched questions about retail stores on TikTok. Hundreds of millions of people search TikTok each month. Get your content in front of them by using their questions in your video's description and as the spoken hook in the first 3 seconds of the video. For more on TikTok SEO / ranking strategy, see our full guide here.

TikTok Search Query (Questions)Number of Monthly Searches
What retail stores pay the most?500+
What retail stores always hire?500+
What retail stores hire at 15?500+
What retail stores sell jordans?500+
What retail stores carry nike dunks?500+
What retail stores should I apply to?500+
What retail stores sell chanel?500+
When retail stores sold jordans?500+
If retail stores were honest?500+
If retail stores were a reality show?500+
If retail stores could tell the truth?500+
Which retail stores hire at 14?500+
Which retail stores hire at 15?500+
Which retail stores hire at 14 nyc?500+

See the full list here

2. Make local content about retail stores. Lots of users search their local city, here are just a few examples:

TikTok Search Query (Questions)Number of Monthly Searches
Retail stores in chicago?500+
Retail stores in atlanta ga?500+
Retail stores in la?500+
Retail stores in nyc?500+
Retail stores in panama?500+
Retail stores in kc?500+
Retail stores in stl?500+
Retail stores near me commercial?500+

See the full list here

3. A day in the life of a retail store owner

Share a day in the life of a retail store owner: from the morning prep and setup, to customer interactions, to the day to day tasks of managing a business. Show the hustle and bustle of a retail store and how a store owner must juggle a variety of tasks and priorities to keep the store running smoothly. This video will give viewers a glimpse into the hard work and dedication that goes into owning a retail shop.

4. Host a contest or giveaway

Hosting a contest or giveaway is a great way to engage with your audience and build brand awareness. You can provide viewers with the opportunity to win something of value, such as products or services, in exchange for watching your video and following your social media accounts. This is an effective way to increase views, followers, and engagement with your content.

5. Customer testimonials/reviews

Show potential customers why your product or service is worth investing in. Feature your current customers or clients and have them share their personal experiences with your business. You can also use customer reviews to highlight the positive aspects of what you offer. This type of video can help to build trust and credibility with potential customers, giving them the confidence to make a purchase.

6. Take your followers on a tour of your store

This is a great way to showcase your store and attract potential customers. Show off your merchandise, highlight your best-selling items, and share the unique atmosphere that you create for your customers. It’s also an opportunity to give people a personalized shopping experience, even if they’re not physically in the store.

7. New arrivals in the store

Showcase the new arrivals in your store with a TikTok video! Show off the latest products and trends, and give viewers an insight into your store. It’s a great way to draw attention to your store and get people excited about what you have to offer.

8. Retail industry secrets

Take viewers behind the scenes of the retail industry, from how stores set prices to how they attract customers. Show them tips and tricks from the pros, and how to get the most out of their shopping experience. It’s a great way to teach people about the retail industry and help them become savvy shoppers.

9. Retail shopping tips

This is a great video idea to help people save time and money while shopping. It can cover topics like how to find the best deals, how to compare prices, what to look for in quality items, and more. It's a great way to share knowledge that will help people save time and money while shopping.

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