Top Insurance Startup Trends of 2022 & 2023

Our hand-picked collection of the top insurance startup trends of 2022. The topics in this report on today’s emerging insurance startup trends are selected for their high growth across sites including Google, TikTok, Instagram, Reddit, Twitter, YouTube, and Amazon. Read more about how we track global trends.

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ManyPets

5.8K
Past Month Searches
+347%
Past Year Change

ManyPets is a leading pet insurance startup that provides comprehensive coverage for illnesses, accidents, and preventive care. The company is known for its 24/7 digital vet service and coverage for curable pre-existing conditions if the pet has been free of symptoms and treatment for 18 months. …  Read more

RenewBuy

9.1K
Past Month Searches
+103%
Past Year Change

RenewBuy is an India-based online insurance marketplace that allows users to easily buy or renew their insurance. The company offers life, health, and motor insurance through its digital platform, and also provides a human touch to their customer experience through insurance advisors who help consumers choose the most suitable insurance product for them. …  Read more

Wefox

17K
Past Month Searches
+93%
Past Year Change

Wefox is a German digital insurance broker that allows users to compare and buy insurance products from a variety of providers. The company offers a variety of insurance products, including home, health, and pet insurance. …  Read more

Kin Insurance

6.5K
Past Month Searches
+69%
Past Year Change

Kin Insurance is an insurtech startup that offers affordable and personalized home insurance with a direct-to-consumer model. The company is known for providing coverage even in areas most impacted by climate change, like high-risk areas prone to floods, wildfires, hurricanes, etc. …  Read more

Clearcover Insurance

3.8K
Past Month Searches
+39%
Past Year Change

Clearcover Insurance is a new type of car insurance that offers the same coverage as other major providers, but at a lower price. It stands out for its topnotch digital experience and hassle-free claims processing compared to traditional auto insurance companies. …  Read more

Insurify

2.3K
Past Month Searches
+19%
Past Year Change

Insurify is an online insurance marketplace that helps consumers compare and save on insurance. The company offers a free, instant quote comparison tool that allows users to compare rates from top carriers. The company uses artificial intelligence to help users find the best rates for car, home, or health insurance. …  Read more

Ladder Insurance

2.9K
Past Month Searches
+17%
Past Year Change

Ladder Insurance is an insurtech startup that offers flexible, term life insurance for people ages 20 to 60 years old without any need of medical exam for $3 million or less in coverage. The company is known for being a 100% digital company. …  Read more

Bright Health

30K
Past Month Searches
+13%
Past Year Change

Bright Health is a health insurance startup that offers plans in select states across the US. The company focuses on providing affordable coverage and personalized service. The company is known for its use of technology to improve the customer experience. …  Read more

Zego

16K
Past Month Searches
+7%
Past Year Change

Zego is a leading UK-based insurtech startup that offers comprehensive motor vehicle insurance for fleets and for drivers. The company offers flexible policies from pay-as-you-go to short-term and annual policies. The company is also known for providing micromobility insurance for e-scooters and e-bikes. …  Read more

Marshmallow Insurance

3.1K
Past Month Searches
+6%
Past Year Change

Marshmallow Insurance is a UK-based insurtech startup that provides affordable and accessible car and van insurance. The startup is known for providing fully comprehensive car insurance to UK newcomers like expats and students. …  Read more

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