Top Insurance Startup Trends (September 2023)

Here are the current insurance startup trends of 2023 and 2024, found using our software tool and selected based on their growth and global popularity across sites like Google, TikTok, Reddit, Twitter, YouTube, Amazon, and more. These are not fads, such as new movies or social media challenges – rather they’re long-term global insurance startup trends that are likely to see continued growth throughout 2023 and into 2024. We’ve also included our analysis on these new emerging trends below.

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ManyPets is a leading pet insurance startup that provides comprehensive coverage for illnesses, accidents, and preventive care. The company is known for its 24/7 digital vet service and coverage for curable pre-existing conditions if the pet has been free of symptoms and treatment for 18 months. …  Read more


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Wefox is a German digital insurance broker that allows users to compare and buy insurance products from a variety of providers. The company offers a variety of insurance products, including home, health, and pet insurance. …  Read more


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RenewBuy is an India-based online insurance marketplace that allows users to easily buy or renew their insurance. The company offers life, health, and motor insurance through its digital platform, and also provides a human touch to their customer experience through insurance advisors who help consumers choose the most suitable insurance product for them. …  Read more

Marshmallow Insurance

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Marshmallow Insurance is a UK-based insurtech startup that provides affordable and accessible car and van insurance. The startup is known for providing fully comprehensive car insurance to UK newcomers like expats and students. …  Read more


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Zego is a leading UK-based insurtech startup that offers comprehensive motor vehicle insurance for fleets and for drivers. The company offers flexible policies from pay-as-you-go to short-term and annual policies. The company is also known for providing micromobility insurance for e-scooters and e-bikes. …  Read more

Kin Insurance

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Kin Insurance is an insurtech startup that offers affordable and personalized home insurance with a direct-to-consumer model. The company is known for providing coverage even in areas most impacted by climate change, like high-risk areas prone to floods, wildfires, hurricanes, etc. …  Read more

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