Top Fitness Startup Trends of 2022 & 2023

Our hand-picked collection of the top fitness startup trends of 2022. The topics in this report on today’s emerging fitness startup trends are selected for their high growth across sites including Google, TikTok, Instagram, Reddit, Twitter, YouTube, and Amazon. Read more about how we track global trends.

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NutriSense is a health and fitness company that offers blood glucose monitoring using a CGM and a tracking app. The CGM or continuous glucose monitor is a small device attached to the back of the arm and automatically captures glucose levels every 15 minutes. …  Read more


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YogaSix is a yoga studio that offers 6 different types of yoga classes for all levels of students. The studio also offers workshops, teacher training, and retreats. …  Read more


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BlazePod is a sports tech company that offers flash reflex training solutions and specialized devices or Pods that combine cognitive training with physical training. The Pods are used for drills and exercises where the light flashes can be customized according to speed, sequence, and frequency. …  Read more


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Glofox is a software company that provides a platform for fitness studios and gyms to manage their business operations. The company offers a range of features such as class bookings, member management, and marketing tools. …  Read more


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Hotworx is a fitness studio that offers a workout program that is based on infrared heat. The program uses infrared heat to cause the body to burn more calories and improve athletic performance. A special heat-generating equipment to create a sauna-like environment is used to help with weight loss, detoxification, and pain relief. …  Read more


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Trainerize is an online platform that provides personal training and coaching solutions for fitness trainers, coaches, and fitness studios. The platform allows fitness businesses to connect with their clients, create workout programs, track their progress, and more. …  Read more

Move With Us

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Move With Us is a digital platform that offers a health and fitness app for women. The app provides tailored fitness programs and custom meal guides. Move With Us also offers fitness equipment from yoga mats to resistance bands. …  Read more


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Perifit is French startup that offers a medical device meant to be used for pelvic floor muscle training. The device is a small, wireless, and Bluetooth enabled sensor made of medical grade silicone. The device uses biofeedback technology to strengthen and tone pelvic floor muscles. …  Read more

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